Agenda

Understanding the Need: EthIGs & EconomIGs

• Converging Forces: Access, Demand, and Current Management Fails
• Define Interventional Glaucoma

Business of Glaucoma

• Practice self-assessment and understanding the results
• Creating a protocol
• Taking a look inside - Your practice mgmt system, Brevium, etc.

Billing and Compliance

• The Glaucoma Patient Experience
• IG and Optometry - Collaborative
• Audience Q&A

Patient Education & Execution

• OD Education - Develops trust and provides clear messaging on IG to foster strong referrals.
• Initial Contact and Pre-Authorization - Navigate payer variances, match services to coverage, and position IG as high-value, premium option.
• Pre-Visit Patient Communication - Builds trust in surgical solutions and addresses questions.
• Greeting and Entry Script - Create cohesive patient support through consistent messaging and experience.
• Testing and Diagnostics Workflows - Streamline processes to increase surgical volume and improve efficiency.
• Consultation Scripts - Equip staff with tools to explain long-term benefits and address objections.
• Scheduling, Consulting, and Pre-Authorization - Strategies to reduce patient wait times and improve efficiency.
• Departures - Leave a lasting impression.
• Extending - Tools to follow up with and reactivate patients.
• Materials, Tools, and Support - Foster growth and position your practice as an IG leader.
• Audience Q&A

WHAT’S NEXT?

• Implementing IG: Creating Your 1, 1 & 1